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You RUN your business. Let us market it FOR YOU.

Victory Points Social


Traditional marketing isn't cutting it anymore. At Victory Points, we help established brands find new customers online and create conversations that convert. Our tools of choice are scalable paid social advertising to build you a database of raving fans and the innovative power of marketing automation, so we can build relationships, turn leads into buyers, and shorten sales cycles.



Business owners are SO passionate about their craft but get really frustrated trying to figure out how to market their products & services without spending all their money and all day on social media. It's hard to know what is working, and even harder to find time to create and implement a marketing strategy.

My team will take that stress off your hands! We position your brand on social media in front of your targeted ideal customers on Facebook and Instagram and connect with them in Messenger, SMS, and email. In plain English, we bring your business customers! 💥 You do what you do best and WOW them, and our system will drive them back to do business with you again and again!

My personal determination is to go beyond my clients' expectations. We use a client dashboard so you can actually TRACK sales and engagement. ROI is key. Communication is key. And we'll work together for a long time. 

To get started 👉 contact me to set up an initial meeting to go over your goals and create a marketing game plan to make your brand victorious!

Tracey Matney

CEO & Lead Strategist

Victory Points Social

Well... it's really about YOU because our goal is YOUR Victory!






START HERE! We need to get an understanding of your goals, so we can help your biz grow!


Sometimes you simply need an outside opinion & a fresh view to get your marketing strategy organized. We'll create for you a solid marketing plan to follow before we get started driving customers and sales your way.


done-for-you facebook & Instagram ads

We'll help you get more eyeballs on your business and bring in more customers & sales!

Don't just boost posts. You need a solid Facebook and Instagram ads strategy before you waste money.

We will take traffic and conversions totally off your hands!

Relax. We got you. 😉

We track your offers & ads and provide transparent analytics to track ROI and ensure you get #results. No fluff here.

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messenger chatbots

20 BILLION chat messages are exchanged monthly between individuals & businesses!

Build an audience of engaged fans with Messenger marketing where your people hang out! Our Signature System builds a database of fans, collects their email addresses and phone numbers, and most importantly drives sales to your business to the tune of up to 12X ROI.


re-marketing & Follow-up

We all know the "fortune is in the follow up" but are you actually following up?


With chatbots, 75-95% of messages are opened! We use omni-channel marketing so we can be sure to have multiple touches.


We follow-up in Messenger, SMS (texts) and email to make sure your leads don't just "add to cart" or save your coupon, but they actually buy something! We use ninja tracking codes to follow them around the internet, create custom audiences, and use tiered ad campaigns for re-targeting (the nerdy stuff 🤓) ... so we make sure to close the sale (on auto-pilot).

Connect with Victory Points Social

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Restaurant Owner, Mill Creek BBQ & Burgers

Before I hired you I was boosting Facebook posts, putting random money towards print ads... really we were just trying ANYTHING to see what worked. So when you approached me to handle our marketing in December of 2018, my biggest concern was that you'd go after likes and fans. It needed to be trackable dollars. In the past 9 months, we've seen ROI go 3x, even up to 6x, and that's all in. And it's trackable. You took something off my plate that I didn't know how to do. Your involvement in my success has been huge, and you really cared about my restaurant.



Online Coach, CEO of Actor's Fast Track

Holy moly, it looks amazing! Thank you so much. Way to take notes! We’re going to make some money this next year via Clickfunnels and run ads and sell stuff online... That’s what I want to do, so I’m really excited that I have you to work with. Thank you for all the work you’ve done. It’s amazing! You have outdone yourself, Tracey!!!!!!!!!



Loan Officer, Mortgage Squared

I've been working with Tracey since October 2018 and I can definitely see an improvement in my social media marketing from the enhancements Tracey has been providing. I would highly recommend Tracey to manage and market on your social media platforms. Listen to her when it comes to your marketing budget. I had a lower budget at first, against her recommendation, and although I did see leads come in right away, when I increased it, I saw 2.5 times more leads almost immediately!! Thanks Tracey!!


Health & Life Coach, Ignite Your Success

Smart, savvy and fun... Tracey Matney stays on top of any new techniques, works diligently to create more business for her clients through their Social Media and marketing opportunities.

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©2020 Victory Points, Inc.